Which of the following strategies may involve creating a product for a completely new audience?

The strategy that involves creating a product for a completely new audience is market development. This strategy focuses on introducing existing products to a new market segment, which can include targeting different demographics, geographical areas, or consumer needs not previously addressed.

Product diversification refers to developing new products to expand the product line within existing markets rather than creating something for a completely new audience. Market penetration aims to increase sales of existing products in a current market, which does not involve reaching out to a new audience. Market segmenting involves dividing a larger market into smaller segments to better tailor products to those specific groups but does not inherently involve entering entirely new markets with new products.

Market development specifically targets unfamiliar customers, making it the most relevant choice for creating products for a completely different audience.